SIMA Press Room

Welcome to the SIMA Press Room.  SIMA is commonly one of the first stops a reporter makes as they begin to research the surf industry.  As an industry that holds the passion for surfing as a bottom line, the surf industry is unlike any other.  We hope you find the following materials helpful in familiarizing yourself with the unique world of surf business as well as SIMA. 

Further questions or interview requests? Contact Mandy Lausche, SIMA Communications Coordinator

• SIMA FAQs
• Surfing B-Roll provided by FUEL TV
• Surfing Photography (coming soon)
• SIMA Surf Anti-Glossary

For more information regarding the 20th Anniversary of SIMA this year, please visit the SIMA 20th Anniversary page.