SIMA Boot Camp
What Surf Summit is to Cabo, SIMA Boot Camp is to Orange County. Bring your crew for a day of down-and-dirty, targeted sessions at SIMA’s ongoing seminar series.
The goal of the Boot Camps is to allow SIMA members to benefit from intimate seminars on an ongoing basis that aim to provide valuable tips and tools to help your company improve a variety of daily business operations. Seminars target a specific topic over the course of a few hours and are held in various locations throughout Southern California. Seminar topics change from Boot Camp to Boot Camp with the goal of reaching a variety of employees and departments within SIMA member companies. SIMA Business Boot Camp is for everyone at your company. We encourage you to bring all levels of employees from any department who would benefit from the educational seminars and industry networking time!
SIMA presents
Sustainable Boot Camp
The deadline to register is June 24, 2013. There will be no refunds after June 24, 2013.
Sustainability and green products have infiltrated mainstream America, often becoming fast-fading trends and marketing tactics when faced with challenging financial times. However, as an industry closely tied to the health of the environment, the surf industry has long embraced environmentalism and sustainability in a variety of ways. Join us as we take a look at how sustainability practices can further be built into a company’s bottom line, as well as learn more about important new environmental regulations affecting board builders in the state of California.
Breakout Session 1: Apparel & Footwear
Positive Impact: Fostering a Common Approach To Measuring Product Sustainability
Speaker: Jason Kibbey / Executive Director, Sustainable Apparel Coalition
The Sustainable Apparel Coalition was founded by a group of sustainability leaders from global apparel and footwear companies who recognize that addressing our industry’s current social and environmental challenges are both a business imperative and an opportunity.
The Coalition seeks to lead the industry toward a shared vision of sustainability built upon a common approach for measuring and evaluating apparel and footwear product sustainability performance that will spotlight priorities for action and opportunities for technological innovation. Join us as the Coalition’s executive director, Jason Kibbey, walks the surf industry through the development and purpose of the Higg Index as a tool we can all use for measuring the environmental and social performance of apparel, footwear and other related products.
Breakout Session 2: Board Builder
What's Inside A Board? Sustainability, Liability & Profitability
Speakers: Cordon Baesel & Stefanie Warren / McKenna Long & Aldridge
Consumer products, including surfboards and related hard goods, are subject to increasing regulatory scrutiny. Evolving product requirements are affecting all aspects of manufacturing. From consideration of raw materials and product lifecycle impacts, to workplace safety and consequences from consumer use, companies must assess their products in great detail. With a push from market forces (i.e., consumer empowerment), manufacturers need to know and provide detailed facts about their products. Cordon Baesel and Stefanie Warren of McKenna Long & Aldridge will discuss California's "Green Chemistry" requirements and the increasing focus on safety and disclosure throughout the product lifecycle for surfboards and other consumer goods. This presentation will identify emerging product composition and disclosure requirements for board-builders, and how their continuing innovations can promote sustainability, reduce liability and (hopefully) increase hard good profitability.
Are Sustainable Surfboards Ready for Prime Time?
Speakers: Michael Stewart & Kevin Whilden / Founders, Sustainable Surf
Join the founders of Sustainable Surf as they discuss the newest technology to make an environmentally friendly surfboard with no drawbacks in terms of surfing or shaping performance. They will also describe the rapidly growing public demand for a sustainable surfboard and help surfboard builders develop marketing and sales strategies to capture new customers. Many major surfboard brands are now making "ecoboards" and the trend will continue to grow.
Date & Time
Friday, June 28, 2013
8:30 A.M. – 12:00 P.M.
Price
Board Builders: $30
SIMA Members: $100
Non-SIMA Members: $200
Cost includes breakfast and seminars.
Location
Surf & Sand Resort
1555 South Coast Highway
Laguna Beach, CA 92651
Who Should Attend
All levels of employees from any department who would benefit from the educational seminars and industry networking time! Seminars will be focused on footwear, apparel and board building topics. Space is limited and on a first-come-first-served basis, with first priority given to SIMA members.
Look for more Boot Camps to be announced soon!
QUESTIONS? Contact:
Kelly Keenan, SIMA Event Specialist
Kelly@sima.com
949.366.1164 x3
Thank you to the SIMA Boot Camp Sponsors:
Previous SIMA Boot Camps
SIMA Boot Camp P.M.
April 25, 2012
Visual Merchandising & Retail Marketing Boot Camp
April 25, 2012
Event Planning & Management Boot Camp
March 28, 2012
Industry Boot Camp - Presented by SIMA and the Board Retailers Association (BRA)
October 24, 2011
New Advertising Boot Camp
September 28, 2011
Product Innovation Boot Camp
June 14, 2011
Event Planning & Marketing Boot Camp
March 30, 2011
Industry Boot Camp
November 8-9, 2010
New Media Boot Camp
September 22, 2010
Athlete Management Boot Camp
August 18, 2010
Green Boot Camp
April 17, 2010
Women's Market Boot Camp
February 25, 2010
PR & Communications Boot Camp
November 5, 2009
Sales and Marketing Boot Camp
July 9, 2009
Green Boot Camp
April 16, 2009
Industry Boot Camp - Presented by SIMA and the Board Retailers Association (BRA)
March 19, 2009
CEO Boot Camp
February 19, 2009
HR Boot Camp
November 28, 2008
Board Builders Boot Camp
April 16, 2008
Green Boot Camp
April 22, 2008 – Earth Day 2008
Business Boot Camp
February 28, 2008
SIMA Boot Camp
What Surf Summit is to Cabo, SIMA Boot Camp is to Orange County. Bring your crew for a day of down-and-dirty, targeted sessions at SIMA’s ongoing seminar series.
The goal of the Boot Camps is to allow SIMA members to benefit from intimate seminars on an ongoing basis that aim to provide valuable tips and tools to help your company improve a variety of daily business operations. Seminars target a specific topic over the course of a few hours and are held in various locations throughout Southern California. Seminar topics change from Boot Camp to Boot Camp with the goal of reaching a variety of employees and departments within SIMA member companies. SIMA Business Boot Camp is for everyone at your company. We encourage you to bring all levels of employees from any department who would benefit from the educational seminars and industry networking time!
SIMA presents
Sustainable Boot Camp
The deadline to register is June 24, 2013. There will be no refunds after June 24, 2013.
Sustainability and green products have infiltrated mainstream America, often becoming fast-fading trends and marketing tactics when faced with challenging financial times. However, as an industry closely tied to the health of the environment, the surf industry has long embraced environmentalism and sustainability in a variety of ways. Join us as we take a look at how sustainability practices can further be built into a company’s bottom line, as well as learn more about important new environmental regulations affecting board builders in the state of California.
Breakout Session 1: Apparel & Footwear
Positive Impact: Fostering a Common Approach To Measuring Product Sustainability
Speaker: Jason Kibbey / Executive Director, Sustainable Apparel Coalition
The Sustainable Apparel Coalition was founded by a group of sustainability leaders from global apparel and footwear companies who recognize that addressing our industry’s current social and environmental challenges are both a business imperative and an opportunity.
The Coalition seeks to lead the industry toward a shared vision of sustainability built upon a common approach for measuring and evaluating apparel and footwear product sustainability performance that will spotlight priorities for action and opportunities for technological innovation. Join us as the Coalition’s executive director, Jason Kibbey, walks the surf industry through the development and purpose of the Higg Index as a tool we can all use for measuring the environmental and social performance of apparel, footwear and other related products.
Breakout Session 2: Board Builder
What's Inside A Board? Sustainability, Liability & Profitability
Speakers: Cordon Baesel & Stefanie Warren / McKenna Long & Aldridge
Consumer products, including surfboards and related hard goods, are subject to increasing regulatory scrutiny. Evolving product requirements are affecting all aspects of manufacturing. From consideration of raw materials and product lifecycle impacts, to workplace safety and consequences from consumer use, companies must assess their products in great detail. With a push from market forces (i.e., consumer empowerment), manufacturers need to know and provide detailed facts about their products. Cordon Baesel and Stefanie Warren of McKenna Long & Aldridge will discuss California's "Green Chemistry" requirements and the increasing focus on safety and disclosure throughout the product lifecycle for surfboards and other consumer goods. This presentation will identify emerging product composition and disclosure requirements for board-builders, and how their continuing innovations can promote sustainability, reduce liability and (hopefully) increase hard good profitability.
Are Sustainable Surfboards Ready for Prime Time?
Speakers: Michael Stewart & Kevin Whilden / Founders, Sustainable Surf
Join the founders of Sustainable Surf as they discuss the newest technology to make an environmentally friendly surfboard with no drawbacks in terms of surfing or shaping performance. They will also describe the rapidly growing public demand for a sustainable surfboard and help surfboard builders develop marketing and sales strategies to capture new customers. Many major surfboard brands are now making "ecoboards" and the trend will continue to grow.
Date & Time
Friday, June 28, 2013
8:30 A.M. – 12:00 P.M.
Price
Board Builders: $30
SIMA Members: $100
Non-SIMA Members: $200
Cost includes breakfast and seminars.
Location
Surf & Sand Resort
1555 South Coast Highway
Laguna Beach, CA 92651
Who Should Attend
All levels of employees from any department who would benefit from the educational seminars and industry networking time! Seminars will be focused on footwear, apparel and board building topics. Space is limited and on a first-come-first-served basis, with first priority given to SIMA members.
Look for more Boot Camps to be announced soon!
QUESTIONS? Contact:
Kelly Keenan, SIMA Event Specialist
Kelly@sima.com
949.366.1164 x3
Thank you to the SIMA Boot Camp Sponsors:
Previous SIMA Boot Camps
SIMA Boot Camp P.M.
April 25, 2012
Visual Merchandising & Retail Marketing Boot Camp
April 25, 2012
Event Planning & Management Boot Camp
March 28, 2012
Industry Boot Camp - Presented by SIMA and the Board Retailers Association (BRA)
October 24, 2011
New Advertising Boot Camp
September 28, 2011
Product Innovation Boot Camp
June 14, 2011
Event Planning & Marketing Boot Camp
March 30, 2011
Industry Boot Camp
November 8-9, 2010
New Media Boot Camp
September 22, 2010
Athlete Management Boot Camp
August 18, 2010
Green Boot Camp
April 17, 2010
Women's Market Boot Camp
February 25, 2010
PR & Communications Boot Camp
November 5, 2009
Sales and Marketing Boot Camp
July 9, 2009
Green Boot Camp
April 16, 2009
Industry Boot Camp - Presented by SIMA and the Board Retailers Association (BRA)
March 19, 2009
CEO Boot Camp
February 19, 2009
HR Boot Camp
November 28, 2008
Board Builders Boot Camp
April 16, 2008
Green Boot Camp
April 22, 2008 – Earth Day 2008
Business Boot Camp
February 28, 2008