SIMA Boot Camp
What Surf Summit is to Cabo, SIMA Boot Camp is to Orange County. Bring your crew for a day of down-and-dirty, targeted sessions at SIMA’s ongoing seminar series.
The goal of the Boot Camps is to allow SIMA members to benefit from intimate seminars on an ongoing basis that aim to provide valuable tips and tools to help your company improve a variety of daily business operations. Seminars target a specific topic over the course of a few hours and are held in various locations throughout Southern California. Seminar topics change from Boot Camp to Boot Camp with the goal of reaching a variety of employees and departments within SIMA member companies. SIMA Business Boot Camp is for everyone at your company. We encourage you to bring all levels of employees from any department who would benefit from the educational seminars and industry networking time!
SIMA Boot Camp P.M.:
What Action Sports Can (And Should) Learn from Motion Picture Marketing
A Conversation with Anna Yeager, Creative Director and Lead Theatrical Marketing Producer, Herzog & Company
Register Online Today!
The deadline to register is Friday, April 19. There will be no refunds after Friday, April 19.
As an award-winning film marketer, Anna Yeager brings a myriad of experiences building and executing marketing plans for major motion pictures, from The Help and Pirates of the Caribbean to this summer's highly anticipated The Lone Ranger and Monsters University. Launching such high visibility projects with virtually 48 hours to succeed or fail, Yeager has seen the good, bad and ugly of pressure-cooker marketing, from creative assets and media buying to social media tools and viral content.
Having to build marketing strategies from the ground up, with so many proverbial chefs in the kitchen, Yeager has been able to thrive in making studios and stars happy, films that shouldn't do well succeed, and is the first person Pixar, Disney, and DreamWorks call when they have a major film to market. Yeager will share her invaluable insight into what makes successful film marketing so, as well as applying her knowledge and key learnings for action sports marketers to apply every day. This SIMA Boot Camp is a cannot-miss for any serious marketer.
Date & Time
Thursday, April 25, 2013
4:00 - 6:00 PM
Price
SIMA Members and Retailers: $45
Non-Members: $75
Location
Quiksilver Headquarters
15202 Graham Street
Huntington Beach, CA 92649
Who Should Attend
All levels of employees from any department who would benefit from the educational seminars and industry networking time! Space is limited and on a first-come, first-served basis with priority given to SIMA members.
Look for more Boot Camps to be announced soon!
QUESTIONS? Contact:
Kelly Keenan, SIMA Event Specialist
Kelly@sima.com
949.366.1164 x3
Thank you to the SIMA Boot Camp Sponsors:
Previous SIMA Boot Camps
Visual Merchandising & Retail Marketing Boot Camp
April 25, 2012
Event Planning & Management Boot Camp
March 28, 2012
Industry Boot Camp - Presented by SIMA and the Board Retailers Association (BRA)
October 24, 2011
New Advertising Boot Camp
September 28, 2011
Product Innovation Boot Camp
June 14, 2011
Event Planning & Marketing Boot Camp
March 30, 2011
Industry Boot Camp
November 8-9, 2010
New Media Boot Camp
September 22, 2010
Athlete Management Boot Camp
August 18, 2010
Green Boot Camp
April 17, 2010
Women's Market Boot Camp
February 25, 2010
PR & Communications Boot Camp
November 5, 2009
Sales and Marketing Boot Camp
July 9, 2009
Green Boot Camp
April 16, 2009
Industry Boot Camp - Presented by SIMA and the Board Retailers Association (BRA)
March 19, 2009
CEO Boot Camp
February 19, 2009
HR Boot Camp
November 28, 2008
Board Builders Boot Camp
April 16, 2008
Green Boot Camp
April 22, 2008 – Earth Day 2008
Business Boot Camp
February 28, 2008